Sales training for UK small business owners.
Feel confident selling. Know what to do next.
Find customers, help them decide and follow up consistently, without pressure.
The Sales Growth Scorecard uses 20 questions on Sales Psychology and P.A.C.E. See where to focus next and leave with a practical action. Free, with no payment details.
After the questions, enter your first name and email to view your results. Ongoing marketing is optional.
Example of putting feedback into practice
Before sending your next quote, agree a day to talk it through. Your follow-up then has a clear purpose for both of you.
Illustration, not a sample scorecard result.
In their words
Practical training and support, in their words
“One of the most valuable professional experiences I've had in years. Measurable improvements in confidence, approach, and results.”
“Game-changing for personal development and business growth. Practical, easy-to-execute methods that actually work in real-world situations.”
Prefer to listen? Explore the Luke Daniel Sales Podcast.
Training for a team or franchise network? Discuss tailored training.
It can feel like this
You love what you do. Selling it can still feel awkward.
One week you're busy delivering work. The next, the diary looks quiet. Enquiries go quiet after quotes, and follow-up gets squeezed between everything else you need to do.
You don't need to become pushy to change that. You need a repeatable way to find the right customers, follow up consistently and help people make a clear decision.
Selling does not have to mean pressure or pretending to be someone else.
It can mean understanding what someone needs, being honest about whether you can help, and giving them room to decide.
Get my free Sales Growth ScorecardYour guide
Practical help for real sales conversations.
Luke Thompson has worked across business development, telesales, field sales, sales management and senior sales leadership. Today, he helps business owners who know they can help customers feel more confident in the conversations that move a decision forward.
Bring the conversation you're putting off, the quote that needs following up or a question about finding customers. Work on a practical next step, with support as you put it into practice.
A practical route forward
Find your focus. Learn the skills. Put them to work.
01
Find your focus
Start with the free Sales Growth Scorecard. Use the feedback from your answers to choose what to work on.
02
Build the skills
Explore focused training through our free resources or the Sales Growth Programme, from sales beliefs to customer relationships.
03
Put it into practice
Try what you learn in real conversations, quotes and follow-up. Programme members can bring questions to weekly live Q&A and group support.
Want a practical answer to a specific sales question? Browse the Sales Skills Hub.
The learning path
A whole sales process, not a bag of tricks.
Start with the beliefs that shape how selling feels. Build a practical approach through PACE, then look after the customer relationships you already have.
The Sales Growth Programme is individual membership at £97/month, cancel anytime. It includes monthly in-person training, weekly live Q&A, a practical online library, community and resources.
01
Sales Psychology and Beliefs
Explore how your beliefs shape the way selling feels.
02
Prospect
Find people you could genuinely help and begin a conversation.
03
Assess
Listen, ask useful questions and understand what matters.
04
Convert
Explain your value and help someone decide without pressure.
05
Execute
Follow up thoughtfully and agree clear next steps.
06
Account Management
Look after customer relationships beyond the first sale.
A steady next step
Know what to work on next.
Free Sales Growth Scorecard. 20 questions, personalised feedback and practical next steps based on your answers. Ready for ongoing training and support? Explore individual membership at £97/month, cancel anytime.
Have a question about your own business?
If you are unsure how to put something into practice, tell me where you are getting stuck. Send a short video, audio message or written question and I will reply personally within two working days.
Ask Luke a sales questionNo obligation to join anything. Your training and resources remain yours to use.